Welcome to the Rockefeller Report.
Written by soma’s CEO, John Rockefeller.

 
 

The Way We Work

2010/Jul/17 04:28 PM

We’ve spent a lot of time at soma identifying and removing roadblocks to worker happiness and productivity. I would like to share with you some of the things we do to make work and life easier for ourselves and improve the quality of results for...
Posted by: John Rockefeller
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How the Metaverse Can Help Your Not-For-Profit

2010/Jun/10 01:56 PM

What the heck is the "Metaverse?" The Metaverse is a general term to describe the interactive virtual world that exists on the Internet. It enables you to intuitively interact with information and people on the Internet. To put it simply: Think of a 3D...
Posted by: John Rockefeller
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Repurposed Computers For Children

2010/May/26 09:01 PM

I’ve long been an advocate of early introduction of computers to children. Kids pick up technology faster than their parents, everyone knows that. Plus, a computer to a kid is like a blank canvas to an artist. There’s a whole universe in...
Posted by: John Rockefeller
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Eccles’ Car Care Clinic

2010/May/23 05:18 PM

I wanted to take some time today to celebrate the success of Eccles Auto Service, a client of ours who recently put on an exciting event geared toward women and automobiles. This past week, in addition to their Customer Appreciation Day, Eccles Auto...
Posted by: John Rockefeller
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The First 30 Days

2010/May/04 01:35 AM

Big Changes, Big Effects Normally, the first 30 days of any new position is the period when you’re learning the ropes of how things are done on a day-to-day basis. You’ll learn who to talk to when you need a certain task completed, and how long you can...
Posted by: John Rockefeller
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Building a Socially Conscious Business

2010/Apr/17 03:01 PM

Choose one: Make money or save the envionment. Traditionally, the mutually exclusive choice between making a profit or helping the environment has been the choice that many organizations have had to face. For a long time, it has seemed that in order to...
Posted by: John Rockefeller
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Targeting a Paperless Society

2010/Apr/08 12:33 AM

The game is changing: We are quickly leaving a world of printed media and entering an age of paperless marketing. The release and mass-market adoption of devices like netbooks, smart phones, Amazon’s Kindle, and now the Apple iPad signifies a shift...
Posted by: John Rockefeller
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Marketing In The 21st Century

2010/Mar/27 06:33 PM

Hello everyone, My name is John Rockefeller and I’m taking the lead as soma’s CEO. I’d like to thank everyone at soma and our partners for their warm welcome and best wishes. I’m very excited to be a part of this dynamic, fun, and...
Posted by: John Rockefeller
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